Now that you have started up your very own business, how do you get those senior concierge jobs I know are out there waiting for you? I have a total of five ‘insider’ tips that will not only get you the exposure you need to reach your potential customer/client base…it will get you work that will get your business moving quickly. Tip #1 – Newspaper Coverage Remember how I’ve talked about the branding of your business and how important that will become later on? Here is one place where your … [Read more...]
Use Google To Reach Your Senior Service Business Customers
There is one very easy and useful tool to promote your business online that will cost nothing and give you a presence you could pay thousands of dollars on otherwise. List your senior service business at Google Places. If you have never heard of it, think of a tiny handheld map/directory and you will get an idea of what Google Places is. Here’s how you get your business listed: 1 – Where To Put Your Listing The website to start your listing is http://places.google.com. Once there, click on … [Read more...]
5 Free Ways To Build Your Senior Service Business
A smile is still the best free advertising A simple smile is rarely mentioned in advertising text books or classes, but is is one of the most important marketing tools we all possess. A smile forms a powerful human bond and shows you regard a person as a human being, not just another customer or business prospect. A smile makes a person feel good, and perhaps even feel you are a friend. As you know, folks like to buy from friends. That's why smiles are essential for your senior service business … [Read more...]
The Power of Testimonials For Your Senior Service Business
Whether you're offering home care services or run a senior relocation service, you must harness the power of positive testimonials in your senior service business. The rewards are great, both in credibility and increased sales. We see testimonials everywhere, from celebrity endorsements to local folks praising the cherry pie at Andy's diner. That's because they work, and better yet, unlike paid advertising, testimonials are free. If you're just stating your new senior service business and … [Read more...]